In the view above, the nodes are colored by customer market type and sized by how strategically connected the product the node represents is. The customer market type classifications are active, cultural, impulse, and media driven.
The largest (strategically connected) node is the FRONT PORCH PIZZA product.
We see that it is "one hop away from" (directly connected to) eight other products in all customer market types, several of which have a higher strategically connected metric value by virtue of their node sizes.